To Be Patient-centric, Be Site-centric

Posted by Jim Lane on Mar 23, 2021 1:26:08 PM

 

Patient centricity has been a longstanding goal in clinical research as sponsors want participants to have a positive experience throughout a trial. However, when striving for patient centricity, researchers often overlook significant touchpoints, such as site staff who interact with the patients during their visits.  

In order to achieve patient centricity, clinical trials need to be site-centric first. With this mindset, what does it mean to be site-centric, and how does that improve the overall participation experience? 

To learn more about striving for site-centricity and how to mitigate challenges sites face, read the full article on Advarra.com.

Read the Full Article

Topics: Clinial trial sites

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